Sustainability
Why "Going Vintage" Helps The Planet
Reduces Landfill
According to earth.org, the fast fashion industry is responsible for around 92 million tons of waste per year - that's a frightening amount of clothing in landfill.
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Not only that, a Telegraph survey discovered that the average Brit throws away 72 items of clothing a year!
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By buying preloved and vintage, you're helping to reduce this scary amount of waste!
Saving Resources
The production and buying of new clothes is pretty resource heavy. It contributes in a major way to emissions and greenhouse gases. Plus, according to earth.org, processes such as dyeing and finishing are responsible for 20% of global water pollution. It also says that a kg of cotton takes a staggering 20,000 litres of water!
Built to Last
How many times have you bought a garment from a fast fashion site that's fallen apart and you've thrown it out? How often do they need replacing? How many pieces are now "so last season"?
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The beauty of vintage is that not only are you creating a unique look that's personal to you, but most vintage pieces were built to last. Meaning they need replacing less often and they NEVER go out of style!
